The Hello Bar is a simple web toolbar that engages users and communicates a call to action. Top 10 Real Estate Social Media Resources | Social Media Marketing

Top 10 Real Estate Social Media Resources

By · March 22, 2010 · Filed in Social Media


Have you ever wanted a list of Real Estate Social Media Resources around the internet? I decided to create a list that you can bookmark and refer back to often for the latest information, trends and conferences going on around the worldwide web. Please feel free to add in the comments your favorite real estate social media resources.


1. Mortgage Revolution

Mortgage Revolution is more than just a non-profit event, it’s a grass-roots movement created by mortgage professionals for mortgage professionals. Mortgage Revolution is all about connecting street level originators and volunteer event coordinators who want to share their strategies that help them succeed in today’s market.


2. The Niche Report

The Niche Report is a highly targeted mortgage finance trade magazine nationally circulated every month to 20,000 (with a reach of over 50,000) licensed mortgage brokers, loan officers and mortgage professionals. There is a print magazine, enewsletter and a blog so be sure to subscribe to all of these resources.


3. Virtual Real Estate BarCamp

Virtual Real Estate BarCamp is a One Day, All-Day, Online Real Estate BarCamp. The REBarCamp phenomenon has exploded over the last year with dozens of in-real-life gatherings where the real estate community comes together to discuss and demystify the current trends in technology and marketing. The goal of Virtual Real Estate BarCamp is to bring this experience to you as opposed to having to bring yourself to it.


4. Real Estate Blog World

Real Estate Blog World is a one day conference embedded within BlogWorld & New Media Expo in Las Vegas, NV. There are two tracks across a diverse and thoughtful group of topics of and related to Real Estate, Blogging, & New Media. This is the conference that will help you take your online efforts up another notch. *UPDATE* There will be no real estate track at Blog World Expo LA 2011.


5. Commercial Real Estate

Coy Davidson is a commercial real estate broker who uses social media resources and personal branding strategies for Commercial Real Estate Professionals. He has over 20 years of experience in commercial real estate and he provides a fresh social media approach to marketing your commercial real estate business.


6. Real-TechGuy

Real-TechGuy, also known as Jonathan Rivera, helps his fellow real estate agents understand how they can leverage current technology to make their lives easier. He is also known for his close to 40,000 Facebook fan page (*UPDATE* 56,000+), The Official Real Estate Referral Group which is Facebook’s largest real estate referral network. It’s also the only REALTOR directory in facebook. There are REALTORS from all around the globe listed in this directory.


7. Web Real Estate Marketing

Web Real Estate Tools provide resources for real estate marketing & social media, including Facebook, YouTube, Twitter & WordPress blogging. Drew Burks & Peter Toner take their experience as real estate agents and share their social media knowledge. Drew is an innovative real estate broker who has built a successful real estate brokerage in San Diego by providing his agents the newest resources & systems to increase their business. Peter is a self acknowledged “techie” agent who uses the web to find buyers and sellers for his team.


8. Steve Rosenbaum

Steve Rosenbaum has led presentations at several Virtual Real Estate BarCamp’s. He specializes in helping companies large and small integrate a profitable sales, marketing and social media networking strategy. Recently Infusionsoft recognized his expertise and leadership in helping companies turnaround their sales by awarding him their Certified Marketing Automation Coach certification.


9. Social Media Marketing Camp

Social Media Marketing Camp hosted by Ross Hair is a virtual all day webinar featuring real estate social media experts. Unlike other Camps, SMM Camp is a virtual event focused on just one topic. SMM Camp will dig deep, not wide. It’s a training event designed with one purpose in mind – to help you dominate your local real estate market and get you to the closing table.


10. Future of Real Estate Marketing

The Future of Real Estate Marketing blog author, Katie Lance examines the impact of Web 2.0 and the Internet on real estate and real estate marketing. Katie is the marketing manager at Inman News and has nearly 15 years experience in marketing, sales and training. She enjoys blogging and speaking about social media, real estate technology, web 2.0, mobile technology and more! *UPDATE* this site has moved to a new blog Inman Next.

Hey!!! We need more women in this list so I will add a few bonuses:


Mortgage Social Media Marketing

Mortgage Social Media Marketing, authored by Naomi Trower provides Facebook, Twitter, LinkedIn, and WordPress blogging strategies for real estate & mortgage professionals. She is a real estate broker in southern California and has been consulting with numerous mortgage brokers in Texas, Florida, Michigan and California. She shares the exact strategies that constantly bring in new leads for her team of real estate and loan agents. She is currently a guest blogger at The Niche Report, Social Media Examiner and Social Media Marketing Camp.


My Tech Opinion

My Tech Opinion, authored by Nicole Nicolay who is an industry leading consultant, trainer, and writer focusing on new media marketing. She is Co-Founder of, one of the most innovative technology blogs in the real estate industry. Nicole has trained thousands of agents nationwide via the Cyberhomes Webinar Series and speaks regularly at industry leading events including: Inman Connect, REtechSouth, BizTechDay, New Media Atlanta, California Association of REALTORS®, BlogWorld and New Media Expo. *UPDATE* Nicole also works with Agent Evolution website.

This list is just a starting point. I would love to hear your thoughts and recommendations for other great real estate social media resources across the web. Let us know in the comments.

Naomi Trower
Real Estate Broker
Social Media Strategies
Social Media Real Estate Marketing
“Teaching Professionals Social Media”

  • Drew Burks

    Naomi … WOW, what an honor to be listed in your Top 10! I am so thankful. You have chosen some really amazing people and it is so cool to be listed among them. You rock!
    .-= Drew Burks´s last blog ..The home search of the future =-.

  • Robert Pegg

    Very cool!! And not just because we’re listed 😉 I love discovering forward thinking people and companies, especially when they are the next generation of our industry’s revitalization. We are proud to be on this list, and in good company. Thanks Naomi!

  • Naomi Trower

    Hi Robert! Thanks for all that you do as well!

  • Katie Lance

    Thank you so much for including me Naomi!


  • Naomi Trower

    Hi Katie! You are very welcome! :)

  • Steve Rosenbaum

    I am humbled and flattered to be part of your list, Naomi. Thank you very much. Great job with your book Social Media Marketing. I believe it is a must read for any business person… not just real estate professionals.

    Steve Rosenbaum
    Show Me Your Back End: How to Convert Leads
    Into Sales

    .-= Steve Rosenbaum´s last blog ..How Spicy Parrott Brings in Diners From Far and Wide =-.

  • Lollie Real

    I enjoyed this powerful list, now what would you recomend for starters to get on with?, I follow the Tech-guy he is the best, I have so much to learn, I will read your info and follow, I like to expand my fan page of” LUXURY HOMES IN SOUTHERN CALIFORNIA, let me know your opinion, thanks. have a sunshine day today everyone

  • Naomi Trower

    Hi Lollie, I recommend that you follow whomever you resonate well with after following them for a while. There are certain people that you will connect well with moreso than others. These are all great resources. :)

  • Judy Rothermel

    Another great post Naomi :) I have to give a big shout to Ross Hair (aka Bald) and #smmcamp gives such a great all day webinar. The last one (3/25/10) we had was strictly on blogging it blew everyone away over 4 1/2 hours of pure information. I cant wait for him to have the next one

  • Naomi Trower

    Thanks Judy! I really enjoyed the 3/25 webinar on blogging as well! It was great to focus on 1 topic

  • Naomi Trower

    Thanks Steve! I appreciate your words of encouragement. :)

  • Naomi Trower

    Thanks Judy! I really enjoyed the 3/25 webinar on blogging as well! It was great to focus on 1 topic.

  • Anonymous

    It is understand that blogs are relationship tools as well as marketing tools. The goal of most many quality real estate blogs is to develop a community of trust and familiarity blogging solely to gain market share will inevitably be discerned by the readers.

  • jack jins


    Just stumbled upon
    your post and will review additional ones. Looks like real good stuff